What You'll Learn
- How to access Pomelli (even if it's not available in your region)
- Complete interface walkthrough with screenshots
- Step-by-step guide to creating your first design
- Advanced techniques used by professionals
- Real-world examples and case studies
- Tips to get the best results every time
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What is Google Pomelli?
Google Pomelli is an experimental AI-powered marketing automation tool launched by Google Labs in 2025. It represents a breakthrough in AI-driven content creation for social media marketing, specifically designed for small and medium-sized businesses, marketers, and entrepreneurs who need brand-consistent marketing materials without the time or budget for traditional design services.
Why Pomelli is Different
Automatic Brand Analysis
Simply input your website URL, and Pomelli automatically extracts your brand's color palette, custom fonts, image style, and text tone.
Brand Consistency Guaranteed
Unlike generic AI design tools, Pomelli ensures all generated content matches your existing brand identity perfectly.
Social Media Optimized
Creates content specifically designed for social media platforms with the right dimensions and engagement-focused layouts.
Natural Language Editing
Edit generated content using simple natural language commands instead of complex design tools.
Getting Started with Pomelli
Accessing Pomelli
Pomelli is currently in public beta through Google Labs. Here's how to access it:
- 1Visit labs.google.com/pomelli
- 2Sign in with your Google account
- 3Click "Get Started" to begin using Pomelli
Regional Availability
Pomelli is currently available in the United States, Canada, Australia, and New Zealand. If you're having trouble accessing Pomelli, check our troubleshooting guide for solutions.
Connect Your Website
The magic of Pomelli starts with your website URL:
Enter Your Website URL
Paste your business website address into the input field
AI Brand Analysis
Pomelli automatically scans your website and extracts:
Review Brand Elements
Check the extracted brand elements and make adjustments if needed
Pro Tip
Make sure your website has clear branding elements. The more consistent your website design, the better Pomelli can extract and replicate your brand identity.
Creating Your First Social Media Content
Describe What You Need
Tell Pomelli what kind of content you want (e.g., "Instagram post promoting our fall coffee special")
AI Generation
Pomelli creates multiple variations of marketing content, all using your extracted brand elements (colors, fonts, style)
Review Options
Browse through the generated variations and select your favorite
Real-Time Editing
Use natural language commands to refine the content
Export and Publish
Download your content and publish it directly to your social media platforms
Example Workflow
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Advanced Features & Techniques
Brand Element Customization
- Custom Color Palettes: Add or modify colors
- Font Preferences: Specify exact fonts or families
- Image Style: Define your visual aesthetic
- Tone Settings: Adjust brand voice
Multi-Platform Content
Natural Language Editing
A/B Testing Variations
Generate multiple variations of the same marketing message to test which performs best with your audience. Pomelli creates distinct versions while maintaining brand consistency.
Best Practices for Amazing Results
Ensure a Well-Designed Website
✓ Consistent branding (same colors, fonts throughout)
✓ High-quality images that represent your aesthetic
✓ Clear brand messaging and tone
✗ Websites with inconsistent design or conflicting styles
Be Specific About Content Needs
Use Descriptive Editing Commands
Test Multiple Variations
Generate several versions of your content and A/B test them on your social media platforms to see which performs best with your audience.
Keep Brand Elements Updated
If you rebrand or update your website design, reconnect your URL in Pomelli so it can extract the latest brand elements.
Common Use Cases
Social Media Marketing
Maintain an active social media presence with brand-consistent posts for Instagram, Facebook, LinkedIn, and Twitter.
Product Launches
Create a complete set of promotional materials across all social media platforms with consistent messaging.
Promotional Campaigns
Generate engaging content for sales, discounts, and special offers with urgency and excitement.
Seasonal Marketing
Quickly create holiday-themed and seasonal content with your brand colors and festive elements.
Event Promotion
Promote webinars, workshops, sales events, and other activities with professional social media graphics.
Photoshoot Feature
AI Product Photography with Nano Banana 2 · February 2026
Google Labs launched the Photoshoot feature in Pomelli, allowing users to transform any product photo — even a quick smartphone snap — into professional studio-quality and lifestyle marketing images using Nano Banana 2, Google's latest image generation model.
How Photoshoot Works
Upload any product photo or paste a product URL
Choose shot type: Studio, Floating, Ingredient, In Use, or Lifestyle
AI generates professional images using your Business DNA
Download and use across your marketing channels
What Makes Nano Banana 2 Special
Up to 4K resolution
Production-ready images for any marketing use
Subject consistency
Maintains product resemblance across shots
95% prompt accuracy
Reliable background swaps and style referencing
Real-time web knowledge
Accesses current trends via Google Search
Professional Product Photos for Free!
Photoshoot eliminates the need for expensive studio photography. Create unlimited professional product images during the free beta period. Read the full Photoshoot guide →
Animate Feature
Create Videos with Veo 3.1 · January 2026
Google Labs launched the Animate feature in Pomelli, allowing users to transform static marketing content into on-brand video animations using Veo 3.1, Google DeepMind's advanced video generation model.
How Animate Works
Brand DNA
Pomelli already knows your brand identity
Create Static
Generate images with existing tools
Apply Animation
One-click transformation to video
Export
Fine-tune and export for social media
What You Can Create
Video is Now Possible!
The Animate feature addresses the #1 user request since Pomelli launched. Create professional video content without any video editing skills. Read the full Animate feature guide →
Current Limitations
As of March 2026
Regional Availability
Currently only available in the US, Canada, Australia, and New Zealand
Animate Video Length
Optimized for short-form animations; longer videos need additional editing
Requires Existing Website
You need a website with clear branding for optimal results
Social Media Focus
Optimized for social media marketing rather than print materials or other formats
Beta Stage
Features and availability may change as the product evolves
Internet Required
Requires stable internet connection and Google account
Next Steps
Continue Your Learning Journey:
Conclusion
Google Pomelli represents a significant breakthrough in AI-powered marketing automation. By automatically analyzing your website and extracting your brand elements, it eliminates the guesswork and ensures every piece of social media content you create is perfectly aligned with your brand identity.
Whether you're a solo entrepreneur, small business owner, or marketing professional, Pomelli can save you countless hours while maintaining brand consistency across all your social media marketing efforts. The combination of automatic brand analysis, intelligent content generation, and natural language editing makes it one of the most accessible marketing automation tools available.
This guide will be updated regularly as Pomelli evolves and new features are added. Bookmark this page and check back for the latest tips, techniques, and best practices.
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Questions or Feedback?
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Last updated: March 2026 · Reading time: 18 minutes